BEAUTY

This Category cuts through the clutter and empowers you to achieve effortless glam that fits your busy life. This category is all about:

Smart solutions: We showcase beauty tricks, hacks, and product recommendations that save you time and money, without sacrificing results.
Real-life routines: Forget picture-perfect influencers. Here, you’ll find achievable makeup looks and skincare routines for everyday American women.
American beauty on-the-go: We explore products and trends that cater to diverse ethnicities and skin tones, celebrating the unique beauty of America.
This category is your guide to looking and feeling your best, without the drama. We help you hack the beauty industry and find your own American beautiful.

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